Mentefredda is a company specialising in marketing and digital strategies for tourism and is a partner for hundreds of hotels and accommodation facilities throughout Italy.
Providing all the necessary services to ensure the best possible presence in the digital world (websites, booking engines, channel managers, web marketing, revenue management), it helps companies to grow, find new customers, convert online visits into bookings and build customer loyalty.
For the Sardinia Dream Villas project, Mentefredda was responsible for:
Setting up the website using Z-Suite DMS, a user-friendly tool that not only allows website content to be managed independently, but also enables web marketing campaigns or marketing automation actions to be implemented and monitored.
SEO AND COPY
Persuasive SEO-oriented copywriting, to increase the visibility of the portal on search engines and to convert visits into direct bookings.
Creating the e-commerce section of the site through Z-Suite CMS, which allows the creation of tailor-made, customised and fully graphically integrated shopping experiences on the hotel’s website. Z-Suite also enables the independent management of prices and availability of products sold (services, experiences, rooms, etc.), customer communication and transmission of credit card data via secure and controlled systems.